O'Reilly logo

Strategy Power Plays: Winning Business Ideas from the World's Greatest Strategic Minds by Karen Mccreadie, Tim Phillips

Stay ahead with the world's most comprehensive technology and business learning platform.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more.

Start Free Trial

No credit card required

75 BALANCE REWARD AND PUNISHMENT

Sun Tzu advises us that ‘… soldiers must be treated in the first instance with humanity, but kept under control by means of iron discipline. This is a certain road to victory’. If a general punishes his troops before he has gained their loyalty they will be useless; likewise if he is too soft.

DEFINING IDEA…

‘Never tell people how todo things. Tell them whatto do and they will surpriseyou with their ingenuity.’

~ GENERAL PATTON

If a business leader is too heavy handed and does not first win the respect of the team, they will not follow; or, as Carly Fiorina found out in idea 7, they may only pretend to follow. Conversely if the leader is adored by his people but refuses to discipline them, the result is ...

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, interactive tutorials, and more.

Start Free Trial

No credit card required