26 • Strategy + Teamwork = Great Products
chain of command. It does not happen by itself. e corporate culture
should address the problem of allowing individuals within the organiza-
tion to express their ideas and to resolve their dierences. ere are two
reasons why chain of command can be obstructive. One is when individu-
als cannot be heard. e other is when conict among peers cannot be
resolved. is usually happens when dierent departments are pulling in
dierent directions. e cure is to have a corporate culture that fosters
teamwork between departments and allows individuals to have their say
without fear of punishment.
It is not enough to express thoughts of cooperation and freedom of
expression. e Human Resources training progra ...