Our civilization features groups of individuals grouped around organizing objectives. To live happily, we must navigate this thicket of markets, corporations, and governments. Fortunately, economists have developed theories on how these institutions tick and interconnect. Strolling through this garden of ideas will help us better understand the economic process for choosing bread loaves. In this chapter, we explore the world of microeconomics. We examine entrepreneurial firms factors, introduce institutional theory, discuss how markets operate, and investigate consumer markets.
The last chapter’s behavioral economics and game theory sections focused on how isolated individuals make decisions. We now ...
Get Striding With Economic Giants now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.
