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Part I: Yahoo! Store to the Next Level
1. Can You Make a Living from Your Yahoo! Store?
What Does a Virtual Business Involve?
Important Areas to Consider
Do You Really Want to Have a Full-Time Business?
Are You Prepared to Hire a Staff of People to Help?
Do You Have the Capital to Grow Your Business?
Are You Prepared to Write That Formal Business Plan?
Building a Professional E-Commerce Site for Success
Management and Operations
Legalities and Funding
2. Plan to Succeed
Choosing a Business Identity: Who R U?
Licenses and Permits
Establishing a Legal Identity
Your Marketing Plan
Product or Service Description
Defining Your Market Segment: Targeting ...