Success with Microsoft Dynamics CRM 4.0: Implementing Customer Relationship Management

6.2. Common Indicators of Approaching Challenges

Throughout the solution's evolution you will be able to recognize some indicators of approaching challenges in order to avoid them by identifying the underlying cause and implementing a plan to address them. Typical indicators that you are approaching the doldrums are identified in Table 6-1.

Table 6-1. CRM Doldrum Indicators

Doldrums Indicator	Identified By	Underlying Cause(s)
Poor utilization of the application	Usage reports by user and functional group Feedback from users Lack of new information added to the solution Actual or perceived levels of application effectiveness	Benefits expected from project phases to date don't match the benefits received Negative ROI to the user for the current project/phase ...