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Successful Acquisitions by David Braun

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Negotiating the Red Bucket Items

Once you have a complete sense of the red bucket (deal-changing) items, you will need to negotiate new terms with the seller, revising the preliminary deal you agreed upon. Again, I recommend negotiating these items all together—not in series.

When it comes to the red bucket items, there are a number of ways to protect yourself as the buyer, some more impactful than others. These include:

 

Image Ask the seller to fix the problem and continue in good faith.

Image Insist upon indemnification so the seller is legally bound to ...

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