Appendix . Fowlers: Business Context Summary

Strategic Profile

Business Description

Fowlers Inc. is a billion-dollar conglomerate with worldwide leadership in three businesses: food processing (Food Products Group), optical technology products (Technology Products Group), and business services (Durable Products Group). Fundamental to its success is the Fowlers’ mission to continually exceed customer expectations. The company and its employees believe that if they go beyond what customers require, those customers will return again and again.

Food Products Group

Fowlers is a leading North American supplier of premium fresh and frozen meat products and management services to the food service, retail, on-line retail, and government sectors. Customers ...

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