CHAPTER 19Extend to the Greater Value Chain

image Analyzing Barriers to Profitable Growth

Arvid Westergaard, president of the Fowlers Durable Products Group, was speechless after the midyear portfolio review. He had just seen the future leadership of the company collectively present an organized, customer-focused, financially sound review of Supply Chain Excellence portfolio projects that were driving real performance—“moving the needle,” as a colleague put it. The presentation showed passion, conviction, and confidence. It was the first time he had seen anything like it at Fowlers.

The durable products group had a different set of challenges, and he ...

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