2
Supply Chain Strategy and Performance Measures
Learning Objectives
After reading this chapter, you will be able to answer the following questions:
- What are the key supply chain performance measures?
- How does supply chain performance affect financial performance?
- Why is it necessary to ensure a good fit of the business strategy with the supply chain strategy?
- What are the different dimensions of customer service?
- What are the ways in which a firm can simultaneously reduce supply chain costs and improve customer service?
Three management students are poring over data that they have recently acquired and want to incorporate it into their presentation for the next morning. They have been at it for quite some time, when one of them calls Domino’s ...
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