The next step in the Analyze – Assess – Adapt model is to assess how your shortlist of emerging technologies will affect your future business from different perspectives. Drawing inspiration from Henry Mintzberg, Michael Porter, Alexander Osterwalder, W Chan Kim and Renée Mauborgne, to mention but a few thought leaders in the area of competitive and strategic analysis, the goal with this hands-on guide is simplification. The aim is to introduce something that is easily accessed and possible to use in a hectic operative business environment. As discussed earlier, one should not believe that it is possible to get a full overview and understanding of the business implications of a new technology. Instead, this whole approach ...

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