Business operations are at the heart of sustainability. You cannot become a sustainable business without honestly and critically analyzing your current operations and considering the changes necessary to move toward sustainability. In this chapter, we will explain the three dimensions of sustainability and will provide examples of businesses focused on each dimension. In part II of this book, we provide numerous examples of sustainable business practices. The examples here and in part II will demonstrate the variety of ways in which a business can pursue sustainability.
Recall from chapter 1 that a sustainable business is one that is concerned about the social, environmental, and economic ...