7 The art of pitching to institutional investors
This chapter covers
- Will you be in tune with the VC pitch meeting vibe to maximize your chance of success?
- Do you have a great VC pitch deck? Suggestions on how to structure it.
- Surviving VC shark tank drama. Are you ready for nasty curveballs?
Different types of investors require different types of pitches. In anecdote 6, “Angels: Your bridge financing solution,” I discussed how to pitch to individual angels, who, even if they are part of a group with organized meetings, ultimately invest about $25,000 per person. In this anecdote, I’ll cover pitching to institutional investors, which means venture capitalists, highly organized fund-based angel groups, private equity firms, and corporate ...
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