Having worked through this and the previous chapter, you should have a clearer picture of what to blog about, when, how often to post, and even how to score some high-quality content through the help of others.
In the next chapter, which is brand-new to this second edition of the book, I address an important topic that I hope will justify the price of admission on its own—namely, where to find time to blog. More specifically, I talk about how to organize your (no doubt) busy life so that you can carve out the time and energy needed to blog.
It could be argued that the following chapter is not specific to blogging. Nevertheless, I was compelled to include it after seeing many readers struggle with this time management element. ...