Chapter 12. Financial Management and Control
After studying this chapter, students should be able to:
▪ Perform in the role of financial manager for a start-up technology venture
▪ Develop a start-up venture financial plan
▪ Analyze financial statements using ratio analysis techniques
▪ Project cash flows into and out of a venture
▪ Develop credit and collections policies to ensure adequate cash flows
▪ Manage a venture's working capital and establish a capital budget
Tech Venture Insight
Balancing Growth with Profitability
To achieve their objectives, technology entrepreneurs have to manage their venture's financing. Zorik Gordon, 36, cofounder and CEO of an online ad agency called ReachLocal, Inc., was not thinking about profits when he sought to raise ...
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