Chapter 10Television Graphics
“Trendy title styles are often hot today but stone cold tomorrow.”
—Morgan Paar, Producer
Terms
Bug: A small logo or score/clock/time period graphic.
CG (character generator): A generic name for any type of television graphic creation equipment. CGs can change fonts, shape, size, color, and design of the lettering.
Crawl: The movement of the graphics horizontally across the screen.
Credits: Recognize those appearing in and contributing to the program.
End titles: Draw the program to its conclusion.
Font: A specific size, weight, and style of typeface.
Lower third (L/3rd): A graphic that appears in the lower third of the screen.
Opening titles: Introduce the show to the audience.
Roll: The movement of the graphics ...
Get Television Production, 16th Edition now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.
