CHAPTER 3 THE TREATMENT
As we saw in Chapter 1 all programs are made for an audience. Sitting between the audience and the producer is the client. Your client could be a TV channel commissioner, a corporate organisation, a record company, an advertising agency, a program editor or a tutor.
Your client will want to know your thinking, how you will approach the production and how it is likely to look on the screen. That’s what a treatment is all about. It is a selling document. But it also helps you to sort out your thoughts on paper. So even though there’s no cast-iron rule that says you have to write a treatment before you can start shooting, it’s worth doing even if no one else is actually demanding it.
Before you start writing the ...