USING STORIES TO NETWORKWITH PEOPLE
The often misunderstood art of networking is all about establishing relationships so that you can enlist support and comfortably ask for ideas, advice, and referrals to those with the power to hire you or advance your career. Storytelling provides a wonderful way to build these relationships because of its capability to instill emotional investment. Tell a good story to new network contacts you meet, and they will care much more about your success than if you had simply listed facts about yourself.
This chapter introduces two primary ways to integrate storytelling into your networking activities:
• Developing a brief introductory speech to succinctly tell network contacts who you are and what kind ...