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Ten Minute Guide to Business Presentations by George J. Kops

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Chapter 18. Listening

In this lesson you learn how to improve your listening skills.

"You aren't listening!" is a common complaint made by many people who are trying to communicate with someone else. Unfortunately, some people prefer to do all the talking and none of the listening.

In every successful communication, the speaker and the listener have had the opportunity to play both roles. While it may seem a bit unusual in a book on business presentations to include a lesson on listening, listening is an essential part of every presentation. We must listen during dialogue questions and question-and-answer sessions in order to handle them effectively.

In addition, effective listening skills enable us to read the audience and determine their reactions ...

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