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Ten Minute Guide to Effective Business Writing by Steve Dennis, Paula Garrett

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Chapter 6. Making Your Recommendation or Conclusions

In this lesson you learn how to frame your recommendation or conclusion(s) so that your readers clearly understand what you're asking them to do or to believe.

The Importance of Recommendations and Conclusions

A Recommendation section is used in documents in which you're asking your reader to agree to or approve your proposal. A Conclusions section is used in documents that summarize or analyze data, but do not seek specific agreement or approval to a course of action.

In memos asking for agreement to a proposal, the Recommendation section lays out the specifics of what you're seeking approval to. In summaries and analyses, the Conclusions section is where you'll provide your point of view regarding ...

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