Masterclass 13

How to Wow Your Customers with Genuine Customer Care

In this masterclass you will learn:

  • How to deliver sensational customer service on a shoestring budget.
  • The importance of delivering small extra touches on a consistent basis.
  • How to turn a complaining customer into a raving fan.

I had a distinctly underwhelming experience when dealing with a small business recently. It confirmed to me as a marketer and consumer that so many small businesses unwittingly get it wrong when they sign up a new customer by simply delivering the minimum and little else.

Let me elaborate. I ordered two nutritional supplement products from this small business. It was my first purchase and the products were not cheap. They arrived within three working ...

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