B

Alphabets

Bela Borsodi

Austrian photographer Bela Borsodi is based in New York. He shot this series, entitled Alphabets, in 2009 for French WAD magazine #39. Every artist was given a letter to work with, and Bela’s letter was ‘A’. Bela decided to take this theme quite literally and to spell out the word ‘Alphabets’ in his apartment using clothes and random objects. He also appears with his girlfriend in some of the pictures. The stylist working with him on this project was Akari Endo-Gaut. This photographic series allowed him to revise and refine an idea that he had worked on with Stefan Sagmeister in 2003 that also involved typography – readable ...

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