CHAPTER 6
Organizational Structure
A hierarchy isn’t responsive enough to change.
—JEFF BEZOS
IN THIS CHAPTER, WE WILL EXPLORE
■ the increasing importance of customer-centricity in organizational design
■ the challenges of organizational silos and the benefits of cross-functional teams
■ why the network model is more adaptive than traditional hierarchies
■ how to design ambidextrous organizations that can excel at both exploring and exploiting.
The Importance of Structure: Adopting Electricity
Walking through almost any factory in the eighteenth century must have been quite an experience. Before the use of electric motors that were small enough to be connected to individual machines, mechanical power came from water flowing through rivers. ...
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