May 2014
Beginner
224 pages
4h 21m
English
chapter 10
Mixing It Up: New Blends and Marketing Strategies

In this chapter …
• Why should instructional designers think less like bartenders and more like mixologists?
• What’s a learning blend?
• How can you create learning campaigns that go beyond the single event?
• What about mobile?

If you’re an instructional designer with a view to the big picture of performance improvement within your organization, then you know that one tool—self-paced e-learning—certainly won’t be all that you need to meet the needs ...