chapter 10
Mixing It Up: New Blends and Marketing Strategies
In this chapter …
• Why should instructional designers think less like bartenders and more like mixologists?
• What’s a learning blend?
• How can you create learning campaigns that go beyond the single event?
• What about mobile?
If you’re an instructional designer with a view to the big picture of performance improvement within your organization, then you know that one tool—self-paced e-learning—certainly won’t be all that you need to meet the needs ...
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