Storybook Takes Off
I was a very determined young photographer. I wanted to ensure that my income and demand kept increasing. So I bent over backward—I mean, my hair was mopping the floor—to make sure that I not only had excellent photographs, but excellent designs too. As time went on, the album books became fatter and fatter, because each new referral would know that I had done their friends’ wedding and how much it cost. And they were always prepared to spend just a little more.
Even though I started out with kind of a Jerry Springer crowd, as time went on, they would tell their friends, who would tell their friends, who would tell their friends. The universal chorus from all of these potential brides was: “All the other ...