In This Chapter
- How communication via social networking media can be useful for decision making.
- The importance of listening to a diverse constituency.
- How to focus on and shape simple, crystal-clear messages.
- Characteristics of persuasive communication.
Communication is the soul of leadership: analysis and solid decisions translated into clear messages that influence people to act and feel good about their performanceâ (Booher 1994). This is truer today than it was 15 years ago when I first published this statement. And it will be truer 15 years ...