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Linking Balanced Scorecard Measures to Your Strategy

IN THE PREVIOUS FOUR CHAPTERS, we established the foundations for building a Balanced Scorecard. We described the construction of financial and nonfinancial measures, grouped into four perspectives: financial, customer, internal business process, and learning and growth. What makes for a successful Balanced Scorecard? Is it just having a mixture of financial and nonfinancial measures, grouped into four distinct perspectives?

The objective of any measurement system should ...

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