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Clients are for chumps and people
worried about prot margins. We don’t
have any clients, but we collaborate with
a lot of talented people.
Altitude Associates in San Francisco, CA, was
founded by Brian Singer in 2004. Altitude is a
creative agency that helps consumer brands
engage people through inspiration, working
on programs with companies such as Apple,
Adidas, Stanford Lively Arts, and Chronicle
Books, among others. Singers work has
garnered recognition from
Communica-
tion Arts
,
AIGA 365
,
Print
,
How
,
Graphis
,
Step
, and
AR100
, and he has work in the
permanent collection of the San Francisco
Museum of Modern Art.
Singer is also the creator of
The 1000 Jour-
nals Project
, a global art experiment where
journals are passed from hand to hand. The
journals have traveled to 40 countries, and
through every U.S. state. They have come to
rest in hostels, cafes, and law offices; been
the subject of treasure hunts; brought to re-
mote mountaintops; abandoned at airports;
and stolen at gunpoint.
The project has been covered in the
New York
Times, San Francisco Chronicle, Wall Street
Journal, Entertainment Weekly,
and
Better
Homes & Gardens
. It is the subject of a book,
a feature length documentary by Andrea
Kreuzhage, and has been exhibited at the
San Francisco Museum of Modern Art, the
Skirball Cultural Center in Los Angeles, and
the Musuem in Gliwice, Poland.
Singer is the former President of the San
Francisco chapter of AIGA, the professional
association for design, and has taught in
both the CCA Extension and Academy of Art
University programs. He also serves on the
Advisory Board for the San Francisco Arts
Commission Gallery.
PHOTO: JAY GANADEN
About Altitude
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© 2011 by Rockport Publishers, Inc.
All rights reserved. No part of this book may be reproduced in any form without written
permission of the copyright owners. All images in this book have been reproduced
with the knowledge and prior consent of the artists concerned, and no responsibil-
ity is accepted by producer, publisher, or printer for any infringement of copyright or
otherwise, arising from the contents of this publication. Every effort has been made to
ensure that credits accurately comply with information supplied. We apologize for any
inaccuracies that may have occurred and will resolve inaccurate or missing informa-
tion in a subsequent reprinting of the book.
First published in the United States of America by
Rockport Publishers, a member of
Quayside Publishing Group
100 Cummings Center
Suite 406-L
Beverly, Massachusetts 01915-6101
Telephone: (978) 282-9590
Fax: (978) 283-2742
www.rockpub.com
Library of Control Number: 2010940534
ISBN-13: 978-1-59253-689-4
ISBN-10: 1-59253-689-1
10 9 8 7 6 5 4 3 2 1
Design: Altitude Associates
www.altitudesf.com
Printed in China
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Digital edition: 978-1-61060-228-0
Softcover edition: 978-1-59253-689-4

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