The Future of Syndication
What will happen with syndicated editorial cartoons as newspapers seem to be fading away and the internet looms?
The best-known editorial cartoonists have always been the cartoonists with the biggest list of syndicated client newspapers. Fifty years ago, when there were two or three times as many political cartoonists and the newspaper industry was thriving, newspapers would purchase individual subscriptions to star cartoonists from syndicates that were like cartoon boutiques with exclusive content. The cartoonist would mail his cartoon to his syndicate, who would print the cartoon on paper and re-mail it to all of the subscribing newspaper editors, in big envelopes stuffed with the other boutique, exclusive features that ...
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