O'Reilly logo

The Business of Creativity: An expert guide to starting and growing a business in the creative sector by Michael Jacobsen

Stay ahead with the world's most comprehensive technology and business learning platform.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more.

Start Free Trial

No credit card required

Introduction

A passion for business

From the time I was young all I ever wanted to do was be in business. My father was in business and from the age of five I used to go to his office with him on weekends or during holidays and sit there going through papers on his desk. My parents even bought me a little briefcase!

Through school the idea of holding a job down never appealed to me and when I was at university studying business I did not think about what job I might be able to get from it, but rather how I could apply the knowledge I was gaining to start and run my own business.

My interest in business was piqued at school when I was fortunate enough to have a wealthy commerce teacher who was already a successful stock market trader. ...

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, interactive tutorials, and more.

Start Free Trial

No credit card required