16 • e CIO's Guide to Oracle Products and Solutions
7. New knowledge (external): is is the traditional source of innova-
tion—the rst car, the rst computer, the printing press. is source
of information usually leads to more radical innovation than the
other six sources mentioned by Drucker. ere are two types of
innovation based on new knowledge: incremental and disruptive. An
example of incremental innovation is the Pentium IV chip. ere was
a Pentium III that preceded it. erefore, the Pentium IV represents
just a slight increment of innovation over the III. On the other hand,
a radical innovation is something totally new to the world, such as
transistor technology. However, technological innovation does have
one drawback—it takes much ...