In This Chapter
◆ Deciding to do e-business
◆ Launching a web-based business
◆ Selling your wares online
◆ Using the Internet in every phase of your business
Aldous Huxley’s Brave New World may have described test tube babies and robots, but it didn’t envision how the Internet would transform the way we do business. Sitting in your home office, you have virtually the same opportunity to reach the public as any Fortune 500 company. In a way, the Internet is the “greatest equalizer.” You can market your wares, find information, buy supplies, and more, armed with only a computer and access to the World Wide Web.
You have the option of using the Internet as much or as little as you need for your business. You may use it exclusively ...