Chapter 5
Strategic Planning
In This Chapter
◆ The founder’s vision underlies the strategic plan
◆ CEO buy-in to the planning process is critical
◆ Steps of the strategic planning process
◆ Reviewing the strategic plan
Successful family businesses are always looking to the future. In preparing for the future, family businesses should engage in a strategic planning process. Strategic planning for a family business is a bit like going to the dentist. It takes some time and it might hurt a little, but you know that if you do it on a regular basis it’s good for your business health.
In this chapter, we look at why strategic planning is critical for the family business to ensure its success. We also present some strategies you can use to start your ...

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