Chapter 23
Increasing Sales by Working With Affiliates
In This Chapter
• How an affiliate program can increase your sales
• The basics of setting up and managing your affiliate program
• How to find the best affiliates to promote your website products and services
Imagine having a worldwide army of salespeople enthusiastically promoting your website products. They work hard for you, spreading the word about your offerings on their own websites as well as pitching your products in their newsletters and blogs. The best part is, you don’t have to pay them a salary or even hire them as employees. You simply reward them with a percentage of the money they make for you. Straight commission.
Sound too good to be true? Actually, this model is commonplace ...

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