Sample Capture Plan
A capture plan is one of the documents critical for effective proposal planning, as it contains information the team needs to use to help it decide whether or not to bid on an opportunity. And if you do go ahead with a bid, the capture plan data can help your team craft a strong response.
The capture plan is a structured approach to developing a clear understanding of the customer, their environment, and their needs. It ensures that you have a thorough understanding of the competitive landscape and the solutions the competition is offering, especially as matched against your company’s suite of products and services. The capture plan helps you turn all that understanding into a strategy for winning the contract ...