Introduction

Have you ever felt like no one was listening to you? Or if they were listening to you, they didn’t act on what you said? Do you find it hard to get people’s attention? Do you find yourself saying yes when you would prefer to say no? If these and related issues have been tugging on your mind, perhaps you need to be more assertive.

Many people mistake being assertive with being overly aggressive, overbearing, or tactless. Some think that to be assertive you have to nag. Some people associate assertiveness with defensiveness. In truth, assertiveness need not encompass any of these things. Assertiveness, defined in simple terms, is nothing more than compelling self-assurance. Assertiveness as I refer to it in this book means an ability ...

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