Chapter 21
Organizing for Crowd Action
In This Chapter
• Crowdsourcing for social change
• Addressing local issues with crowdsourcing tools
• Crowdsourcing tools for global innovation and support
• Moving beyond crowdsourcing tasks
There are many business applications for crowdsourcing. Nonprofit organizations can benefit from sourcing a crowd for funding and building awareness. This form of crowdsourcing is often referred to as “crowdsourcing for social change.” Crowdsourcing principles can be used to bring people together to apply their thinking and actions to making positive change. As a result of successful crowdsourcing, change can happen in local communities or even around the world. Organizations are applying crowdsourcing to issues and ...

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