Introduction

As I write this, I’m sitting on a plane flying to Hawaii for a consulting project. I can’t help but be amazed at how I arrived here. I started out much as I envision you, filled with passion and chasing a dream. I’ve earned the right to spend my days pursuing my passion to serve, feed, and entertain people in the most creative ways I can imagine. My arrival at this nirvana manifested through countless hours of hard work and commitment to my personal vision. At one point I was so obsessed with my dream, I wrote countless letters to celebrity chefs and restaurateurs begging them for jobs. I wrote so many letters and made so many phone calls that I recall one luminary welcoming me to his office under the moniker “Mr. Persistent.”

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