Chapter 3
Shareholder vs. Shareowner vs. Stakeholder
In This Chapter
♦ Profit, the only goal in traditional business models
♦ Individual shareholder passivity and their lack of power in corporate governance
♦ Shareowners are assertive of their rights and seek change from within
♦ Effect of corporate decisions on stakeholders
The myth that individual owners of stock in most corporations have any real say in the governance has been stripped away in the last 20 years. Many individual investors are happy to be passive as long as stock in the company provides a good return.
In recent years, however, more stockholders have become concerned with the way major corporate decisions and policies are made and how much influence management has in the process. ...

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