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The Complete Idiot's Guide to Success as a Real Estate Agent, 2nd Edition by Marilyn Sullivan

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Chapter 7
Building Your Business
In This Chapter
• Real estate associations and the multiple listing service
• Your small business as a productive, organized enterprise
• Lead generation as your top priority
• An intensive tutorial in understanding market indicators
• Technology as the foundation of your business
 
This chapter is a recipe for beginning your career with a solid foundation. After all, you’ve just become the CEO of your own company. It’s time to implement a plan so you can capably steer your new company to success. When you start out in real estate sales, a good business plan is a must because you are beginning not only a new business, but an entirely new career. To ensure your success, you need many levels of business-building training. ...

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