Seeing Is Believing
Take time to make your profile a great one, then keep it up-to-date as you move through your career. Just like your resume, keep tweaking your profile until it brings the results you want.
Here’s a story of a new Pharm.D. grad who used his LinkedIn profile to get discovered by a recruiter.
Bryan Zembrowski was a member of LinkedIn for about a year, but didn’t seriously format his profile until he began his job search. About three months after rewriting his profile, Bryan received the following message (with real names deleted) through the LinkedIn mail system.
My name is (recruiter’s name). I am the Director of Research & Recruitment at (name of recruiting firm), specializing in the placement of professionals ...