Chapter 2
Beware of Invention Marketing Flimflam Artists
In This Chapter
◆ Forewarned is forearmed
◆ Killer patent attorneys
◆ Fraud fighters: the Federal Trade Commission
◆ What to do if you are victimized
◆ Finding the good, avoiding the bad
My rule is simple. Never deal with invention marketing firms, patent trolls, or agents that reach you through TV, radio, newspaper, magazine ads, unsolicited direct mail appeals or e-mail. It is as simple as that. No ifs, ands, or buts. You can remember it like this: ad equals bad.
—Richard C. Levy
This is the most important chapter because this phase of your invention commercialization adventure is a real minefield for rookies. It is here that you’re most vulnerable to having your intellectual ...

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