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The Complete Idiot's Guide® To Book Proposals & Query Letters by Coleen O'Shea, Marilyn Allen

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Think Positive!

As you offer your statistics, data, and conclusions in your Competitive Review, the passion that makes you want to write and publish your book can get lost in a forest of numbers. Don’t let this happen. Make sure your tone remains positive and enthusiastic in every section. Your book has something great and distinct to offer that will draw readers like, shall we say, flies to honey. Think about why your book is different and better. Then take a deep breath, smile, and add that competitive review to your proposal.

The Least You Need to Know

• Research your audience so you know the market intimately.
• Provide compelling demographics and qualitative data to prove there’s a viable audience for your book.
• Don’t tear down your ...

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