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The Complete Idiot's Guide® To WordPress by Susan Gunelius

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What Not to Do

So far in this chapter you’ve learned tricks and tools to help you boost your search engine optimization efforts. Now it’s time to learn about all the things you shouldn’t do unless you want your blog to get banned from search engine results.
 
Google and other search engines will flag your blog as spam or eliminate it from search results if you’re caught using search engine optimization tactics that artificially inflate the popularity or contextual relevance of your blog. Once your blog is flagged as spam or banned from Google search results, it’s nearly impossible to get back into Google’s good graces.
 
Search engines like Google can send a lot of traffic to your blog, so if you want your blog to grow and be successful, avoid ...

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