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The Complete Idiot's Guide to Starting Your Own Business, 6th Edition by Ed Paulson

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Index

A

accounting

basics, 189

periods, 190

recording revenues and expenses, 190-192

cash versus accrual accounting, 192-193

accrual accounting, 191-193

Acknowledgment of Receipt of Employee Handbook, 282

acquisition targets, 61

advertising

data sources, 115-116

linking to purchasing and production, 180-182

message, 113-115

positioning, 113-115

researching plan, 116-117

social media

business plans, 168-169

differentiating from website, 159

mobile technology links, 163

startup marketing, 164-168

uniqueness, 160-163

writing plan, 117-118

agency businesses, 42-43

aggressive selling, 137

angel investors, 219

annual reports, 124

appendixes, business plans, 93-94

Application for Registration of Limited Liability Partnership, 230

assets, balance sheets, ...

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