Chapter

2

Leader, Know Thyself!

In This Chapter

Looking into the four primary personality types

Considering the pros and cons of each type

Communicating with different personalities

Categorizing leadership styles is like looking for the ultimate bread recipe—thousands of variations exist, but every loaf of bread is essentially a combination of flour, water, and salt. Identifying styles of leadership is the same: every year, authors publish half a dozen new books on the topic, but in the end, they all end up talking about four primary personality types.

As with bread, your individual leadership style depends on the proportion of “ingredients,” what “seasonings” you add, and the environment in which you “bake” it. And just like bread, the ...

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