CHAPTER 12
Art and the Ego
ART
T HERE IS A stark difference between art and creativity that is not well understood. We tend to think that art and creativity are the same, but they are not, and it’s important to understand why.
Art is really a small subset of creativity, and because art represents such a small fraction of the creative potential that we all have, equating art and creativity can be very dangerous to the limitless potential of creativity.
For example, if creativity were a building, art would be one piece of plywood. Sure, it’s important to have that one piece of plywood in the building, but when we look at the big picture, ...
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