Chapter Two. Building a Studio from Scratch
It’s Much Easier and Less Expensive Than You’d Think

SHUTTER SPEED: 1/125 SEC F-STOP: F/11 ISO: 200 FOCAL LENGTH: 98MM PHOTOGRAPHER: SCOTT KELBY
It used to be that only full-time working professionals could afford to put together a studio, but these days the prices of studio gear have come down so much, and the equipment is so much easier to use, that anyone (well, anyone with a platinum American Express card) can now build a studio of their own. Of course, I’m joking, you don’t have to have a platinum ...
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