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The Digital Revolution: How Connected Digital Innovations Are Transforming Your Industry, Company, and Career by Inder Sidhu

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4. Retail: Get ‘Em In, Get ‘Em Thru, Get ‘Em Back*

* For their guidance with this chapter, I am grateful to Suja Chandrasekaran, Chief Technology Officer and Chief Data Officer at Walmart Stores; Malachy Moynihan, Vice President of Digital Products at Amazon (Lab 126); and Rachael Antalek, Vice President of Concept Innovation at Starbucks.

Behold the all-new, third-generation 2016 Audi TT.

The technical marvel features a 211-hp turbo-charged engine, a quick-shifting six-speed S-tronic dual-clutch transmission, full LED headlamps, and a 12-speaker Bang & Olufsen sound system with AudioPilot noise compensation. Of all the advanced features crammed into the two-door sports coupe, the technology turning heads most is the 12.3-inch digital display ...

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