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The Disruptive Innovation Set (2 Books)
book

The Disruptive Innovation Set (2 Books)

by Clayton M. Christensen, Michael E. Raynor
April 2024
Intermediate to advanced content levelIntermediate to advanced
608 pages
17h 4m
English
Harvard Business Review Press
Content preview from The Disruptive Innovation Set (2 Books)

INTRODUCTION

This book is about the failure of companies to stay atop their industries when they confront certain types of market and technological change. It’s not about the failure of simply any company, but of good companies—the kinds that many managers have admired and tried to emulate, the companies known for their abilities to innovate and execute. Companies stumble for many reasons, of course, among them bureaucracy, arrogance, tired executive blood, poor planning, short-term investment horizons, inadequate skills and resources, and just plain bad luck. But this book is not about companies with such weaknesses: It is about well-managed companies that have their competitive antennae up, listen astutely to their customers, invest aggressively ...

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Publisher Resources

ISBN: 9781647829889