NOTES

Chapter One: Seeing What Cannot Be Seen

1. Micah Solomon, “5 Wow Customer Service Stories from 5-Star Hotels: Examples Any Business Can Learn From,” Forbes, July 29, 2017.

2. Joan Magretta, “Growth Through Global Sustainability: An Interview with Monsanto’s CEO, Robert B. Shapiro,” Harvard Business Review, January/February 1997.

3. P. A. David, “Path Dependence, a Foundational Concept for Historical Social Science,” Cliometrica 1, no. 2 (2007): 91–114.

Chapter Two: Higher Purpose Changes Everything

4. This account is adapted from R. E. Quinn and G. T. Quinn, Letters to Garrett: Stories of Change, Power and Possibility (San Francisco: Jossey Bass, 2002), chapter 2.

5. B. Fredrickson, Positivity (New York: Crown Publishers, 2009), chapter ...

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